CRM (Customer Relationship Management)

Learn more about CRM and what it can do for your SME.

What is it?

CRM, or Customer Relationship Management, is a type of database system that businesses use to track...

Our Recommendations?

This is what we recommend...

  • Read our "CRM Cheatsheet"
  • Take care selecting a CRM vendor -- there are a lot of vendors offering undifferentiated products
  • Look to implement your CRM so that it can supply "data-driven" decisions to you and the business
  • ...
  • ...
IWN-IT Messenger: Chatting With Eddie (A Software Robot)

Training and Programes

30 IT Thoughts in 30 Days

An email delivered programme over 30 days, designed to help SME owners reflect on how IT is used within the business. Take it slow, and see what 'percolates up', rather than be targeted or goal-led.
» Sign up for free...

Blog Posts

By Matthew Reynolds on 20 May 2020

Your “Data-Driven” SME

Every action within our business results in some data that can help us make better decisions
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By Matthew Reynolds

Optimise Your Growth By Transforming Your CRM

CRM is the one area that SMEs can invest in that really sets them apart